Mary Lim

Friday, September 18, 2015

ds: package design brainstorm

sketchbook, calendar, planner


The first moodboard shows a more craft-like aesthetic, relying on the texture of paper and ink. I wanted this moodboard to feel more "raw" and worn. 

The second moodboard is also about "rawness" but in a different way. It brings out core qualities in the paper with color blocking. Emphasizing simplicity, but not necessarily "clean."


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