For my package design, I wanted to incorporate texture into my brand - to enforce the aspect of skin and the surface. Overall, these sketches gear more towards a reductive and crude nature to convey the sense of rawness and essentials.
Some more names I was thinking:
(I thought using palindromes would allude to the unisex brand)
-greengreer
-higreen
-gOp
-teal
-gray
-helogreen
-ana
-peridot
-praxis
-pirro
-atom
-iota
-riley
Below are some concepts/ideas
Collecting a couple of textures:
Below: using the concept of overturning the expected, this evokes a sort of humor into the work. Having the letters backwards then forwards gives a sense of opposing motion, as well as the odd shapes that signify each product (lip balm, hand lotion, face sunscreen).
Below: This sketch is the most reductive, using a personified version of greenGreer. With no facial characteristics, people can project their own thoughts/emotions on the side-view of a person
Below: This one is a bit more playful and hinges on language.
Some more logos:
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